Stretton and Co. Privacy Notice
This privacy notice tells you what to expect us to do with your personal information.
• Contact details
• What information we collect, use, and why
• Lawful bases and data protection rights
• Where we get personal information from
• How long we keep information
• How to complain
Contact details
email : sarah@strettonandco.com
What information we collect, use, and why.
We collect or use the following information to provide and improve products and services for clients:
• Names and contact details
• Addresses
• Gender
• Pronoun preferences
• Occupation
• Payment details (including card or bank information for transfers and direct debits)
• Transaction data (including details about payments to and from you and details of products and services you have purchased)
• Video recordings
• Audio recordings (eg calls)
• Records of meetings and decisions
We collect or use the following personal information for information updates or marketing purposes:
• Names and contact details
• Addresses
• Profile information
We collect or use the following personal information for research or archiving purposes:
• Names and contact details
• Addresses
We collect or use the following personal information for recruitment purposes:
• Contact details (eg name, address, telephone number or personal email address)
Lawful bases and data protection rights:
Under UK data protection law, we must have a “lawful basis” for collecting and using your personal information. There is a list of possible lawful bases in the UK GDPR. You can find out more about lawful bases on the ICO’s website.
Which lawful basis we rely on may affect your data protection rights which are set out in brief below. You can find out more about your data protection rights and the exemptions which may apply on the ICO’s website:
• Your right of access - You have the right to ask us for copies of your personal information. You can request other information such as details about where we get personal information from and who we share personal information with. There are some exemptions which means you may not receive all the information you ask for. Read more about the right of access.
• Your right to rectification - You have the right to ask us to correct or delete personal information you think is inaccurate or incomplete.
• Your right to erasure - You have the right to ask us to delete your personal information.
• Your right to restriction of processing - You have the right to ask us to limit how we can use your personal information.
• Your right to object to processing - You have the right to object to the processing of your personal data.
• Your right to data portability - You have the right to ask that we transfer the personal information you gave us to another organisation, or to you.
• Your right to withdraw consent – When we use consent as our lawful basis you have the right to withdraw your consent at any time. Read more about the right to withdraw consent.
If you make a request, we must respond to you without undue delay and in any event within one month. To make a data protection rights request, please contact us using the contact details at the top of this privacy notice.
Our lawful bases for the collection and use of your data
Our lawful bases for collecting or using personal information to provide and improve products and services for clients are:
• Legitimate interests – we’re collecting or using your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone. All of your data protection rights may apply, except the right to portability. Our legitimate interests are:
o Stretton and Co. may gain access to some of your personal data such as your name, phone number or email address. This data will only be used for the purpose of market research we also like to audio-record the interview for our analysis purposes. Individuals are free to object to this without impacting participation. Stretton and Co. may keep the interview data on record for 5 years after you participate in the study. We will also remind you at the beginning of the interview not to mention any personal identifiable information so it does not get recorded. All information will be collected in accordance to the UK & EU GDPR (General Data Protection Regulations) and will solely be used for research purposes. Data will be analysed anonymously and in aggregate format i.e. not linked to your business or person.
For more information on our use of legitimate interests as a lawful basis you can contact us using the contact details set out above.
Our lawful bases for collecting or using personal information for information updates or marketing purposes are:
• Consent - we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
Our lawful bases for collecting or using personal information for research or archiving purposes:
• Consent - we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
Our lawful bases for collecting or using personal information for recruitment purposes are:
• Consent - we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
Where we get personal information from:
• Directly from you
• Market research organisations
How long we keep research data information:
Analyse & report insight (only aggregated or pseudonymised data leave us) Legitimate interests 5 years (only aggregated or pseudonymised data leave us)
How to complain:
If you have any concerns about our use of your personal data, you can make a complaint to us using the contact details at the top of this privacy notice. If you remain unhappy with how we’ve used your data after raising a complaint with us, you can also complain to the ICO.
The ICO’s address:
Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
10 June 2025. Registered name: Stretton Market Research Consulting Limited.
Copyright © 2025 Stretton and Co - All Rights Reserved.